Who: Audience
Who: Audience
Readership Profile
Profile %
000's%Mag.Pop.
Readership
All People 14+8861001000
All Women68577.31530
All Men20122.7460
Soley or Mainly Responsible41346.71210
Soley or Mainly Responsible & have Children at Home26329.71630
Have Children at Home55963.11190
All People
Profile %
000's%Mag.Pop.
Age
14 - 17 years434.9800
18 - 24 years10611.91000
25 - 34 years16318.51050
35 - 49 years31235.31400
50 - 64 years195221000
65 years and over667.5430
Socio-Economic
A20122.71100
B20923.51160
C119021.51130
C216318.4910
D & E12213.8700
Occupation
Work Full Time37942.71120
Work Part Time23226.21400
Not Employed27531.1720
State Breakdown
New South Wales/ACT28031.6980
Victoria22725.71030
Queensland186211060
South Australia667.41000
Western Australia9410.6990
Tasmania911030
Northern Territory91460
Australian Capital Territory151.71010

NOTE: Personal income is based on full time workers only

Source: emmaTM conducted by Ipsos MediaCT, 12 months ending October 2014, People 14+