Diabetic Living: Audience
Diabetic Living: Audience
Readership Profile
Profile %
000's%Mag.Pop.
Readership
All People3912.3100100
All Women2853.372.950.6
All Men1061.227.149.4
Grocery Buyers2103.153.739.1
Grocery Buyers with Kids in HH792.520.318.2
People with Kids in HH1491.738.152.3
All People
Profile %
000's%Mag.Pop.
Age
14 - 17 years40.41.16.2
18 - 24 years70.31.712
25 - 34 years 150.53.717.4
35 - 49 years821.92125.6
50 - 64 years 1413.73622.1
65 years and over1424.936.416.7
Socio-Economic
A441.311.220.1
B541.613.920
C1822.42120
C2942.724.120.2
DE1173.529.819.6
Occupation
Work Full Time981.52537.1
Work Part Time621.915.818.9
Not Employed2323.159.243.9
State Breakdown
New South Wales1402.435.734
Victoria791.820.325
Queensland752.219.119.8
South Australia493.812.57.4
Western Australia392.19.910.5
Tasmania71.71.72.3
Darwin/Alice Springs31.80.81

NOTE: Personal income is based on full time workers only

Source: emmaTM conducted by Ipsos MediaCT, 12 months ending September 2013

ABC Audit Report June 2013